Seen and noted
This week's best
Guest judge: Adrian Miller, ECD, Saatchi & Saatchi Malaysia
  GUEST JUDGE /BEST AD OF THE WEEK   MALAYSIA   Jun 27, 2008
upload/ADRIAN-MILLER.jpgThis week's guest judge is Adrian Miller, ECD of Saatchi & Saatchi Malaysia. Before joining Saatchi's 16 months ago, Miller was ECD of Lowe Kuala Lumpur, a role he took up in 2004. Over the next 2+ years the agency went from strength to strength, fast and furiously becoming one of the top creative agencies in Malaysia as well as in the Lowe network. Miller was appointed to the Lowe Worldwide creative board as a result. He was responsible for producing the 4th most awarded print in the world (according to The Gunn Report) for Land Rover Owner's Club in 2006. For the last 16 months Miller has been the Executive Creative Director of Saatchi & Saatchi Kuala Lumpur where he continues to push the creative envelope on regional accounts like Guinness, Toyota, Lexus and Tiger Beer. Miller has won multiple gold, silver and bronze Lions at Cannes, including a Gold and two Silver and Bronzes this year. He has also won gold at The One Show New York, gold (best of category) at the Media Advertising Awards, gold at London International as well as numerous metals at Clio and Adfest. At the 2007 Kancil Awards, Saatchi & Saatchi Kuala Lumpur was awarded the prestigious title of agency of the year. Also this year he was ranked No.1 creative in Malaysia in the Campaign Brief Asia Rankings.

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Best TV

Binge Drinking: Binge Boy
Best print

Cascade Crystal Clear: Apartment
Best outdoor

Glide Dental Floss: Pig
Best radio

Ford Falcon Ute: Hardware


Campaign Brief's Bestadsontv... ON TV
  LATEST NEWS   AUSTRALIA   May 12, 2008
upload/Picture%2082.pngEvery fortnight, Cannes regular and creative commentator Rob Belgiovane, creative partner of BWM Sydney, reviews some recent Campaign Brief Bestadsontv.com spots from around the world for the Australian public on Channel 9’s Today Show. This time he shows three more Cannes contenders....

VIEW JUNE 9, 2008 SEGMENT

VIEW MAY 26, 2008 SEGMENT

VIEW MAY 12, 2008 SEGMENT


Jeep can go anywhere
  PRINT   MALAYSIA   Jul 4, 2008
http://bestadsontv.com/files/print/2008/Jul/tn_15012_Jeep_Husky_Camel.jpg
BBDO/Proximity Malaysia show that the Jeep is designed for any kind of condition.

VIEW THE FIRST POSTER

VIEW THE SECOND POSTER
What Bianco can do for you
  TV   BRASIL   Jul 4, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/15014_01_2.jpg
Vedacit is a leading brand in Brazil for waterproofing products, admixtures for concrete, and repair materials. In this film, Energy Brasil shows what an adhesive for mortar and roughcasts called Bianco can do for you.

VIEW THE SPOT
Animals Australia take on the pork industry
  RADIO   AUSTRALIA   Jul 4, 2008
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New radio campaign for Animals Australia via RazorJunior Sydney

PLAY THE 'PREGNANT' SPOT

PLAY THE 'STALL 93' SPOT

PLAY THE 'DARK IN HERE' SPOT
Illegal logging kills more than just trees
  PRINT   UK   Jul 4, 2008
http://bestadsontv.com/files/print/2008/Jul/tn_15006_WWFtreeV4.jpg
WWF ad from Kitcatt Nohr London.

VIEW THE AD
Wimbledon grass art
  OUTDOOR   UK   Jul 4, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_15002_DSC01246.JPG
As part of HSBC’s partnership with the 2008 Wimbledon Championships, JWT London commissioned leading British artists Ackroyd & Harvey to produce a unique artwork using the medium of grass. As grass is at the heart of the Wimbledon experience, this piece captures the unique essence of the most famous lawn Tennis tournament in the world. The piece that Ackroyd & Harvey have produced is a fascinating combination of art and science, of past and present. By projecting a black and white negative image onto a patch of grass as it grows (in a dark room) they use natural photosensitive properties of the grass to reproduce photographs – thus using grass as a living photographic medium. From a distance they look like any other monochrome photograph; up close they look like perfectly ordinary grass. Typical exposure time is just over a week, with the image projected for 12 hours a day. For this work, they photographed three people at Wimbledon prior to the tournament, and displayed the resulting grass versions of the photos on three large panels in Merton Park, where the tennis fans have been camping and then queuing for tickets this year. Next to the piece you can read about the three people featured who represent the essence of Wimbledon: Tara Moore, competing in the qualifying tournament; Eddie Seaward, head groundsman at Wimbledon for the last 15 years; and Lizzie May, a coach for the Wimbledon Junior Tennis Initiative.

VIEW THE GRASS ART

VIEW THE CLOSE UP

VIEW THE CLOSE UP
Up to you
  PRINT   FRANCE   Jul 4, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_15004_A_Nous_homme.jpg
Fooding, Music, Cinema, Outings, What's on. The urban magazine // Free. It's up to us to tell you what's going on around you. The title plays on the double meaning of "A Nous" which is both the title of the magazine and "Up to you"

VIEW THE FIRST AD

VIEW THE SECOND AD
Olympus waterproof camera
  PRINT   AUSTRALIA   Jul 3, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_14996_Waterproof_Olympus_A2-1.jpg
JWT Sydney's new campaign for the Olympus 790SW Compact Camera - Waterproof to 10m.

VIEW THE FIRST AD

VIEW THE SECOND AD

VIEW THE THIRD AD
Coming home to Sorbent
  TV   AUSTRALIA   Jul 3, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14995_Homecoming.jpg
This a bittersweet tale of a boy's homecoming after 15 years lost in the wild, where we see what truly important when you finally make it home.

VIEW THE SPOT
We understand music
  RADIO   SOUTH AFRICA   Jul 3, 2008
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BBDO Cape Town's new radio campaign for Marshall Music.

PLAY THE 'SHABBA' SPOT

PLAY THE 'METAL' SPOT

PLAY THE 'JAMES BROWN' SPOT
Gotham delivery
  TV   USA   Jul 3, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14990_Batman_Screen_Grab_4.png
Crispin Porter + Bogusky maximise Domino's Pizza's involvement with the new Batman movie 'The Dark Knight'. The masks at the end are the real McCoy – from the Joker’s Henchmen.

VIEW THE SPOT
Come on down to the pub and have some fun
  TV   USA   Jul 3, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14989_CAPTAINMORGAN_text.jpg
An invitation from a friend that you can't refuse is the basis of this spot from Grey New York and Smuggler.

VIEW THE SPOT
The perfect shower
  TV   USA   Jul 3, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14987_AXE_ManWash_1.jpg
A guy gets the full Axe treatment in this spot from BBH New York and Smuggler.

VIEW THE SPOT (LOW RES)

VIEW THE SPOT (HI RES)
Jealousy hits top creative directors
  VIRAL   NEW ZEALAND   Jul 2, 2008
http://bestadsontv.com/files/thumbnails/2008/Jul/14974_Picture_20.png
Ogilvy New Zealand wants to promote the name of the brand new production co Jealous Lovers to the industry. Ogilvy New Zealand decided to target NZ's top CDs by trashing their vehicles and filming the CDs reactions. we then sent the secretly filmed footage out as virals.

VIEW THE 'TOBY TALBOT' SPOT

VIEW THE 'MIKE O'SULLIVAN' SPOT

VIEW THE 'ROY MEARES' SPOT
Split into two
  PRINT   THAILAND   Jul 2, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_14981_Chicken_3000x2400.jpg
A dramatic way to show how sharp WMF Knives are from Leo Burnett Bangkok.

VIEW THE 'CHICKEN' AD

VIEW THE 'FISH' AD

VIEW THE 'LOBSTER' AD
Whatever it's touched, you touch
  PRINT   MALAYSIA   Jul 2, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_14977_Safeguard_Alley.jpg
A new campaign from Saatchi & Saatchi Malaysia that highlights the need for a good soap.

VIEW THE 'ALLEY' AD

VIEW THE 'PARK' AD

VIEW THE 'TOILET' AD
Agricultural Mavericks
  RADIO   AUSTRALIA   Jul 2, 2008
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CSBP approached Marketforce to create a radio campaign that encouraged farmers to utilise their plant analysis service.

PLAY THE CAMPAIGN OF 3 SPOTS
Save money and go on holiday
  OUTDOOR   AUSTRALIA   Jul 2, 2008
http://bestadsontv.com/files/print/2008/Jul/tn_14958_Zuji_key_visual.jpg
Strategic agency The Hallway and creative agency Happy Soldiers have released a new national campaign for online travel company Zuji. They positioned Zuji as a company that is ‘Helping holidays happen’ and they wanted to prove it. They decided to make everyday products and sell them at a very low price. By saving money on an everyday item, people could save more money for a holiday. To start, they made Zuji baked beans and sold them for just 10c a can. They opened Zuji Bean Shops in Australia’s major cities and set up Zuji Beans stalls all around the country, just selling Zuji Beans. The rest of the communication consisted of print, outdoor, radio, DM and online ads to let people know about it.

VIEW THE AD
Supercalafreakingawesome
  TV   AUSTRALIA   Jul 2, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14970_Shot_06.jpg
Many Toppings has floated down on his magical umbrella to speak about the joys of generosity. In a Many-like way he has persuaded Domino’s staff to double the pizza toppings and go right to edge. He has called this creation The Double up to the Edge and points out that a spoonful of pepperoni helps the pizza do down. This spot from The Campaign Palace Sydney follows on from Techno Chicken which is still growing on You Tube.
http://www.youtube.com/watch?v=OvZrhdy2UdY

VIEW THE SPOT
The Magic Salad Plate
  TV   AUSTRALIA   Jul 2, 2008
http://www.bestadsontv.com/files/thumbnails/2008/Jul/14969_MSP_TVC_Still.jpg
From the people who found a way for you to hold hot meat at lunch, Four'N Twenty now proudly brings you one of their crowning achievements - the Four'N Twenty MAGIC SALAD PLATE™. Research has practically proven that salad can’t fill the seriously hungry stomach, so why waste time trying? Simply place your Four’n Twenty pie in the area provided on the Four’N Twenty MAGIC SALAD PLATE™ and suddenly with no effort at all, it looks like you’re having salad as well. Now you don’t need to cave in to the pressure that some people (like the ladies) put on you to eat salad - and all while still looking like you totally have. A new campaign via Clemenger BBDO, Melbourne. Visit magicsaladplate.com.au today for more details.

VIEW THE SPOT
Unique Nugget
  PRINT   BRASIL   Jul 2, 2008
http://www.bestadsontv.com/files/print/2008/Jul/tn_14965_male_shoe_1.jpg
Euro RSCG in Sao Paulo has released two ads for Nugget Unique.

VIEW THE FIRST AD

VIEW THE SECOND AD


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CB/Bestads Rankings for 2008
The Campaign Brief/BestAds Top Ranked Agencies Worldwide (based on work selected for Week's Best during 2008) as at Jul 5, 2008. Click here more more rankings.
Saatchi & Saatchi
16
BBDO New York
13
JWT Sydney
11
TBWA\Hunt\Lascaris,
9
Colenso BBDO,
8
DDB London
8
DDB New Zealand
8
Goodby Silverstein
8
BBH London
6
DDB South Africa
6
BBDO Bangkok
5
DDB Sydney
5
Euro RSCG
5
JWT London
5
Ogilvy Cape Town
5
Saatchi & Saatchi,
5
Almap BBDO São
4
BMF, Sydney
4
Callegari Berville
4
Clemenger BBDO,
4
Clemenger BBDO,
4
CLM BBDO, Paris
4
Creative Juice\G1,
4
Grey Melbourne
4
Johannes Leonardo
4
Jung von Matt/Elbe,
4
Mother, London
4
Publicis Mojo,
4
RKCR/Y&R London
4
Saatchi & Saatchi
4
TBWA\Chiat\Day, New
4
72andSunny, Los
3
BBDO Mexico
3
DDB Paris
3
Fallon London
3
King James, Cape
3
Leo Burnett
3
Leo Burnett,
3
Lowe Bangkok
3
Lowe Bull, Cape
3
Marketforce, Perth
3
NeogamaBBH, Sao
3
Ogilvy & Mather,
3
Ogilvy & Mather,
3
Publicis QMP,
3
RazorJunior Sydney
3
Saatchi & Saatchi
3
Saatchi & Saatchi,
3
Saatchi & Saatchi,
3
303 Perth
2
Ad Planet Group
2
AMV BBDO London
2
Arnold Worldwide
2
Bartle Bogle
2
blackbeltmonkey,
2
CHI&Partners,
2
CumminsNitro,