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Seen and noted
BETC Euro RSCG has revived the evian babies. Everyone in France remembers the film advert with the babiesâ underwater ballet, which made a huge impression when released in 1998 and which, 11 years later, still tops the charts as one of the publicâs favourite adverts. 11 years later they have not grown or got older but are still bursting with an infectious energy and love of life. This new campaign employs media on a larger scale. This new campaign is to be rolled out across the globe in a truly integrated fashion: on TV and in print, through promotion and on the internet with an on-line feature to create a buzz in the pre-launch phase. âThis campaign is an incredibly enthusiastic modern day musical comedy, involving the sharpest contemporary artists like Dan the Automator and Michael Gracey. It makes use of a number of extremely varied aids: the music, the event, the film, the internet and the design. It thus reinforces the position of the evian brand as a great contemporary worldwide brand. Just listen to the word âEvianâ. In the rise and fall of its intonation we clearly hear âLive Youngâ, says Rémi Babinet, the founder of BETC Euro RSCG and Global Creative Director of the Euro RSCG network. VIEW THE SPOT (HIGH RES) VIEW THE SPOT (LOW RES) Th#&@*%k you
![]() This spot is part of a campaign by JWT Manila for the Philippine Creative Guild Kidlat Awards held a few months back. The theme for the event was Change Is Good. PLAY THE SPOT ![]() Jung von Matt/Elbe , Hamburg create a buzz for the Jewish community and their forum to acquire members. VIEW THE AD The beauty of Lyrics is not only the complexity and depth of the detail of the shoot but also that it was shot as a real life example of Budweiser's belief â that great things really do happen when we get together. Agency DDB London VIEW THE SPOT Daniel Kleinman extracts an Oscar-winning performance from a desperately shaggy looking dog in this gorgeous ad from Travellers via Fallon Minneapolis to run in the US. We defy you not to let out an 'Awww' VIEW THE SPOT A sight for poor ears
![]() Barnes, Catmur & Friends , Auckland wanted to show that a hearing aid doesn't stop you from being sexy. VIEW THE SHAME ONE AD VIEW THE SHAME TWO AD VIEW THE SHAME THREE AD ![]() The new Lazer Tardiz bicycle helmet print campaign from Duval Guillaume Antwerp VIEW THE RABBIT AD VIEW THE FOX AD ![]() If you're working like a machine, have a break, have a Kit Kat. Outdoor campaign from JWT Sydney. VIEW THE LAWNMAWER AD VIEW THE TAXI AD Goldfish hotel
![]() Travel agent D-reizen is offering customers that booked a last minute holiday the opportunity to drop off their goldfish at a special 5 sea star hotel at Amsterdam Airport - including a tennis court, a beach with its own beach guard and a pool with slide. Truly the 'wet dream' of every goldfish on this planet. Outdoor from Doom & Dickson Amsterdam. VIEW THE AD Director Keith Schofield of Caviar, Los Angeles/Brussels/Amsterdam (www.caviarcontent.com) weaves cautionary tales of improper eating etiquette into the new :30 âNatureâ for Fruit Stickerz out of Saatchi & Saatchi, NY. The spot facetiously remind young snack consumers of the dangers of not following Fruit Roll-Ups Stickerz eating instructions. VIEW THE SPOT Part of a campaign to promote Audi fuel efficient technologies from BBH London. "We had a lot of explaining to do of a complex technology. But we think we found away to make that interesting and enjoyable to watch," said creative director Kevin Stark. VIEW THE SPOT Doubtful crash barrier
As a group of girls get ready for a big night out on the town, a visual representation of their growing feeling excitement and anticipation, magically appears in the form of the actual band playing the ad's soundtrack.Spot from bloom Dublin VIEW THE SPOT ![]() Ogilvy & Mather Singapore has released a new print and poster campaign for Unilever's Ben & Jerry's Ice Cream brand. Photographer Edward Loh from October Skies worked with the agency to created the animated campaign. VIEW THE HUGS AD VIEW THE PURPLE CATERPILLAR AD VIEW THE RECIPE BOOK AD |
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