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Seen and noted

Which kitchen gets the vote?

 INTERACTIVE   UK    May 11, 2010 19:21 (Edited: February 17, 2023 04:19)
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The IKEA election site created by Cake London is called 'Domestic Policy from IKEA' and highlights election kitchen designs inspired by UK's would be PMs with items tagged with tongue in cheek / relevant descriptions: Brun, Kamerun and Kleggi.

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Now, no wrestling with your phone bills

 TV   CANADA    May 11, 2010 19:17 (Edited: February 17, 2023 04:19)
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A miniature Mexican wrestler might not be the obvious choice for a Canadian cell phone company's spokesman. But when Bent Image Lab Director Rob Shaw discovered just such a character in Toronto-based TAXI 2's script for the latest Koodo Mobile campaign, he immediately saw the connection.

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The will to succeed

 TV   USA    May 11, 2010 19:03 (Edited: February 17, 2023 04:19)
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The world's hungriest athletes live by a code, a pledge to themselves and everyone else: Protect This House. I Will.This broadcast spot by WMIG features the skill and determination of star athletes Brandon Jennings, Dez Bryant, Michael Phelps, and George St Pierre. Shot on location in Milwaukee, Detroit, Baltimore, and Montreal, we glimpse key moments that show the UA athlete's relentless determination to become a better athlete inside the gym and in their respective battlegrounds. Each of these athletes comes with a different story; training and facing their demons. But the commonality they all represent is the singular, fierce commitment to overcome everything to succeed. They are the embodiment of the Under Armour spirit.

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Model teeth

 TV   SOUTH AFRICA    May 11, 2010 18:56 (Edited: February 17, 2023 04:19)
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Spot from Ogilvy Cape Town for Dentyne.

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Change the flag, not the colour

 PRINT   BRASIL    May 11, 2010 18:52 (Edited: February 17, 2023 04:19)
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Loja Comunicacao, Rio de Janeiro print ads for A+D Magazine.

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Dream home could go up in smoke

 OUTDOOR   NEW ZEALAND    May 11, 2010 18:38 (Edited: February 17, 2023 04:19)
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M&C Saatchi, Wellington wanted to make Kiwis aware of the consequences of not having working smoke alarms in their homes. To do this, we created real estate-style signs customised to each of the aspirational homes they appeared in front of. When people stopped to check out their potential dream home, they discovered the devastating consequences of not having working smoke alarms.

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Sounds for silents

 POSTERS   ITALY    May 11, 2010 18:31 (Edited: February 17, 2023 04:19)
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Sounds for Silence is a dvd collection (sold with newspaper La Repubblica) of classic silent films with a new soundtrack played by the contemporary musicians. Poster by Y&R Italy.

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The singing fish

 OUTDOOR   FRANCE    May 11, 2010 18:26 (Edited: February 17, 2023 04:19)
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Grey Paris develop a brand building low cost campaign for the new Findus fresh fish range.

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The twitter playoffs

 INTERACTIVE   USA    May 11, 2010 18:16 (Edited: February 17, 2023 04:19)
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Stamen Design San Francisco has just dropped their latest project, a real-time Twitter interface for Nike.It's a pretty simple affair: Tweets about the eight NBA playoff teams are shown in real time, in what amounts to a huge bar chart. You can read the tweets as they're posted, but the more tweets a team is getting, the larger its tile appears.

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Living with stroke

 RADIO   AUSTRALIA    May 11, 2010 18:09 (Edited: February 17, 2023 04:19)
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The National Stroke Foundation via DRAFTFCB Melbourne want to encourage people to check their blood pressure a leading cause of stroke.

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PLAY THE EMMA SPOT
PLAY THE DON SPOT

SBS takes us to South Africa

 TV   AUSTRALIA    May 11, 2010 18:01 (Edited: February 17, 2023 04:19)
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Phase 1 of The World Cup campaign continues for SBS with more stories from the world's biggest fans via US Sydney.

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Saatchi's creates Team Talk for Carlsberg's World Cup campaign

 TV   UK    May 11, 2010 15:22 (Edited: February 17, 2023 04:19)
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Carlsberg, the official beer of the England football team, has launched its new TV commercial via Saatchi & Saatchi, London, as the build-up to this year's World Cup reaches its peak. The 90 second film features a cast list that reads like a who's who of English sporting greats. They all combine to deliver "Probably the best team talk in the world..." to the England football team.

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Not the massage you were expecting

 TV   NEW ZEALAND    May 11, 2010 01:41 (Edited: February 17, 2023 04:19)
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THE SWEET SHOP'S STEVE AYSON DIRECTS GENIUS NEW FRESH UP SPOT FOR COLENSO BBDO, AUCKLAND.

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Implant impatience solved

 May 10, 2010 20:11 (Edited: February 17, 2023 04:19)
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Knoor Quick is an instant soup for person who patience is not your thing. BorghiErh/Lowe, Sao Paulo created the spots.

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Midget skater in a bag

 TV   BELGIUM    May 10, 2010 20:04 (Edited: February 17, 2023 04:19)
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Midgets in Eastpak bags. Need we say more? It's not everyday that I get a brief as mad and ingenious as this: backpacks that transform into little people? Well, yes, of course. It makes perfect sense. The agency, Satisfaction, Brussels, were looking for a director to collaborate with in creating six stories, each with different characters representing color specific Eastpak backpacks.

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A taste of salt

 INTERACTIVE   SINGAPORE    May 10, 2010 19:54 (Edited: February 17, 2023 04:19)
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Kinetic Design and Advertising Singapore was briefed to create a website for Salt Films. Inspired by the name, the website allows you to experience and view directors' reel using salt shakers, giving you a taste of what they're like.

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Keds in history

 INTERACTIVE   USA    May 10, 2010 19:51 (Edited: February 17, 2023 04:19)
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Night Agency New York was tasked with creating an online experience celebrating Keds' 94 year history in a way which was relevant to consumers today. Instead of positioning Keds as a retro brand, The Original Sneaker website met the challenge with an engaging digital platform merging iconic moments from history and popular culture with consumer engagement. The site acts as a calendar, marking the current day with a daily or decade fact and newspaper clips, spanning the nine decades of Keds' existence to tell brand story.

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Arrow chess is here

 INTERACTIVE   UK    May 10, 2010 19:45 (Edited: February 17, 2023 04:19)
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Nokia via Wieden + Kennedy London combined a high powered projection installation with dynamic face tracking, custom optical flow and a completely custom and crazy thing called arrow chess. The interactive projection mapping brings people right into the projection, from placing their face on the wall through to creating optical waves and arrows around them based off each individual's movements.

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Take a break, take a seat

 OUTDOOR   NEW ZEALAND    May 10, 2010 19:42 (Edited: February 17, 2023 04:19)
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To give people a break at summer events, JWT Auckland created plywood, flat-pack posters that could be made into sturdy, functional chairs. They were placed around various summer events so people could make a chair and take a break. They soon became a talking point at events as activators gave out product samples.

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Old books give a new lease on life

 OUTDOOR   INDIA    May 10, 2010 19:38 (Edited: February 17, 2023 04:19)
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The challenge for Dentsu Marcom India:inspire people to donate old books for 'Slum Children Education Programme'.
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Bike vs boat

 TV   INDIA    May 10, 2010 19:25 (Edited: February 17, 2023 04:19)
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JWT, New Delhi created this spot for Honda

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The speed of Google

 TV   USA    May 10, 2010 02:48 (Edited: February 17, 2023 04:19)
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BBH New York campaign for Google Chrome.

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What is it like on a Harley?

 INTERACTIVE   FRANCE    May 09, 2010 18:09 (Edited: February 17, 2023 04:19)
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Euro RSCG C&O agency, Paris has just launched an amazing digital campaign for Harley Davidson: Touringtestride.com. Intended to promote Harley Davidson Touring models, the website (in french & english) is based on an innovative technology, used for the first time in advertising: the 360° video. It provides an interactive experience to the web users
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Starting with Abraham

 INTERACTIVE   ISRAEL    May 09, 2010 17:58 (Edited: February 17, 2023 04:19)
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KetaKeta offer Israel's point of view on the Middle East conflict in an entertaining yet informative way, covering 4000 years in about 4 minutes.

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Jordan scores nine points

 INTERACTIVE   CANADA    May 09, 2010 17:39 (Edited: February 17, 2023 04:19)
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There are nine defining moments behind the one definitive shoe. Explore and interact all the nine features that lead to one victory.

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Sea where the plastic ends up

 OUTDOOR   CANADA    May 09, 2010 17:34 (Edited: February 17, 2023 04:19)
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This guerrilla stunt protested the impact of single-use plastic on marine and wildlife. The giant plastic six-pack ring got "caught" on iconic Vancouver sculptures, gaining the attention of commuters and tourists. The stunt was an initiative of the Plastic Pollution Coalition and was developed by Vancouver advertising agency Rethink.

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Reflections of summer

 OUTDOOR   FRANCE    May 09, 2010 17:27 (Edited: February 17, 2023 04:19)
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Here's the outdoor from Agence.V.Paris for VW

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Old wisdom

 TV   SOUTH AFRICA    May 09, 2010 17:17 (Edited: February 17, 2023 04:19)
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DraftFCB created this spot for Old Mutual

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The Glue Society and Revolver create 'beautiful graphs'

 TV   AUSTRALIA    May 08, 2010 08:48 (Edited: February 17, 2023 04:19)
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As part of a major new positioning campaign for one of Australia's leading investment companies, The Glue Society and Revolver, via agency Host, Sydney, have created a series of four commercials, breaking this Sunday, which blend light sculpture with financial data.
Using their experience of the art world (following exhibitions at the Miami Art Fair and the Sculpture by the Sea events in Australia and Denmark) The Glue Society created four fluorescent tube sculptures which when viewed from certain angles created large-scale perfect graphs.

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Rugby sevens in Kenya

 TV   KENYA    May 07, 2010 20:37 (Edited: February 17, 2023 04:19)
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Introducing Safaricom, Kenya's leading mobile provider, as the Kenya Safari Sevens Rugby tournament new sponsor as of 2010.
Red Sky, Scannad, Nairobi Kenya were asked to produce 5 TVCs each solely about one action during a Sevens Rugby match (Try, Tackle, Line Out, Scrum, Conversion). All acquisition was at 1000fps on the Phantom HD. As Kenya is strongly patriotic about its Sevens team and tournament, its TVCs had to be produced locally in Kenya, rather than in SA where they would more normally have been produced.

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Drive anywhere you like

 INTERACTIVE   GERMANY    May 07, 2010 20:32 (Edited: February 17, 2023 04:19)
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The Cayenne is more dynamic, more efficient, more comfortable, more of almost everything. The new dynamic microsite from Bassier, Bergmann & Kindler, Germany allows you to drive on any track you choose and discover 'more' of the new Cayenne.

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Bike boys favourites

 PRINT   BRASIL    May 07, 2010 20:28 (Edited: February 17, 2023 04:19)
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Maxx Fun produces gas powered mini motorcycles that look every bit like a full-sized one and CCZ/WOW, Curtiba produced the ads.

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Peel off stains

 PRINT   UNITED ARAB EMIRATES    May 07, 2010 20:19 (Edited: February 17, 2023 04:19)
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Saatchi & Saatchi Dubai used the fashion pages in womens' magazines to show that tough stains no longer have to ruin a great outfit, thanks to new Ariel Pro-zim 2.

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Sofa so good

 TV   ARGENTINA    May 07, 2010 20:13 (Edited: February 17, 2023 04:19)
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Ponce Buenos Aires TVC for AXE

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All that glitters is ice cream

 TV   SPAIN    May 07, 2010 20:00 (Edited: February 17, 2023 04:19)
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Magnum Gold turns to Benicio Del Toro for an action packed film.

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The service starts on the ground

 TV   BELGIUM    May 07, 2010 19:53 (Edited: February 17, 2023 04:19)
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Brussels Airlines spot from Duval Guillaume Brussels

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The smartest cup in the room

 TV   BELGIUM    May 07, 2010 18:12 (Edited: February 17, 2023 04:19)
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Duval Guillaume Brussels TVC for Lotus biscuits.

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The bed makers

 TV   AUSTRALIA    May 07, 2010 18:02 (Edited: February 17, 2023 04:19)
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The campaign from BMF, Sydney positions Expedia as the world's largest travel company, and reinforces the message that its size delivers traveller's greater choice, value and convenience. With Expedia's breadth and depth of experience, it can cater to all travellers' needs, no matter where they want to go or what type of experience they're looking for.

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No more grizzly bears

 INTERACTIVE   CANADA    May 07, 2010 17:31 (Edited: February 17, 2023 04:19)
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Most people aren't aware that grizzly bears are in danger of being extinct in Alberta, Canada. Most people also think the only threat to grizzlies is hunting, but the reality is that government-caused habitat disturbance is by far the biggest threat to the grizzly population.Calder Bateman created a fictitious anti-grizzly bear extremist group that represents the current actions of the provincial government - destroying the grizzly population through habitat disturbance.

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Buckle up and survive

 INTERACTIVE   MALAYSIA    May 07, 2010 16:44 (Edited: February 17, 2023 04:19)
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The task for Creativejuicesil Malaysia was to create an effective public service banner for Nissan Malaysia. The intention was to persuade all car occupants to wear their seat belts. Finally, the challenge was to instill the habit of buckling up, which proved to be a hard message to drive through. Even after the Malaysian government imposed a new ruling for back seat passengers to fasten their seat belts.

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