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Steve Cochran


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Featured work
Scrap BMW
Client: Haier
Product: Haier
Agency: Colenso BBDO, Auckland
Date: 2010-08-13
Haier’s target audience don’t care about whiteware. Why would they spend loads on an expensive, fancy washing machine, when they can’t afford expensive, fancy clothes? TV spots by Colenso BBDO Auckland
They’d prefer to be...

Haier- Asian girl travels
Client: Haier
Product: Haier
Agency: Colenso BBDO, Auckland
Date: 2010-08-13
Haier’s target audience don’t care about whiteware. Why would they spend loads on an expensive, fancy washing machine, when they can’t afford expensive, fancy clothes? TV spots by Colenso BBDO Auckland
They’d prefer to be...

Haier- Pregnant movies
Client: Haier
Product: Haier
Agency: Colenso BBDO, Auckland
Date: 2010-08-13
Haier’s target audience don’t care about whiteware. Why would they spend loads on an expensive, fancy washing machine, when they can’t afford expensive, fancy clothes? TV spots by Colenso BBDO Auckland
They’d prefer to be...

Hung
Client: TVNZ
Product: TVNZ
Agency: Colenso BBDO, Auckland
Date: 2010-02-17
What simpler way for Colenso BBDO, Auckland to launch Channel One's new show 'Hung' than to make a billboard hung?

Hung two
Client: TVNZ
Product: TVNZ
Agency: Colenso BBDO, Auckland
Date: 2010-02-17
Colenso BBDO Auckland were tasked with promoting a new show on TV One about a man with a big schlong. They thought the poster should speak for itself.

Handbag
Client: Fonterra Brands
Product: Kapiti Ice Cream
Agency: Colenso BBDO, Auckland
Date: 2009-12-08
Kapiti have introduced a new luxury designed ice cream. This campaign from Colenso BBDO, Auckland brings to life the brief literally: Kapiti - where design meets ice cream.

Watch
Client: Fonterra Brands
Product: Kapiti Ice Cream
Agency: Colenso BBDO, Auckland
Date: 2009-12-08
Kapiti have introduced a new luxury designed ice cream. This campaign from Colenso BBDO, Auckland brings to life the brief literally: Kapiti - where design meets ice cream.

Shoe
Client: Fonterra Brands
Product: Kapiti Ice Cream
Agency: Colenso BBDO, Auckland
Date: 2009-12-08
Kapiti have introduced a new luxury designed ice cream. This campaign from Colenso BBDO, Auckland brings to life the brief literally: Kapiti - where design meets ice cream.

Don't Text & Drive
Client: Vodafone
Product: Vodafone
Agency: Colenso BBDO, Auckland
Date: 2009-12-04
Colenso BBDO created an ad for Vodafone encouraging people to not use their mobile phones. The ad appeared in Parents Inc magazine.

Totally Worth It
Client: Kapiti
Product: Kapiti Ice Cream
Agency: Colenso BBDO, Auckland
Date: 2009-11-17
Kapiti Ice Cream spot from Colenso BBDO, Auckland

Cracks
Client: TV3
Product: America's Next Top Model
Agency: Colenso BBDO, Auckland
Date: 2009-08-03
Print campaign from Colenso BBDO, Auckland to promote America's Next Top Model.

Interrogation
Client: TV3
Product: TV3 - Law & Order
Agency: Colenso BBDO, Auckland
Date: 2009-04-26
Using a standard police interrogation technique this detective grabs and bends the fitted billboard light to question his suspect. Agency: Colenso BBDO Auckland.

Growth Spurt
Client: Fonterra
Product: Anchor Super Blue
Agency: Colenso BBDO, Auckland
Date: 2008-11-24
To communicate the added benefits of Anchor Super Blue - helps growing bones, with added calcium and vitamin d Colenso BBDO, Auckland created this spot.

Shower
Client: Real Groove
Product: Real Groove Magazine
Agency: Colenso BBDO, Auckland
Date: 2008-10-12
Colenso BBDO Auckland know some people love their music. Some a little too much. Like the music reviewer we see in this spot for Real Groove. - A magazine that is ‘all about the music’.

Rubbish
Client: The Heart of the City
Product: The Heart of the City
Agency: Colenso BBDO, Auckland
Date: 2008-09-17
To discourage people from littering the streets of Auckland, Colenso BBDO Auckland showed them just how much rubbish is dropped around one bus shelter in one week. Everyday the rubbish found around the bus shelters was picked up and plac...

Wolf
Client: Soundtrax
Product: Soundtrax
Agency: Colenso BBDO, Auckland
Date: 2008-09-02
Sound studio, Soundtrax asked Colenso BBDO to remind people what they do in this trade campaign.

Rabbit
Client: Soundtrax
Product: Soundtrax
Agency: Colenso BBDO, Auckland
Date: 2008-09-02
Sound studio, Soundtrax asked Colenso BBDO to remind people what they do in this trade campaign.

Dog
Client: Soundtrax
Product: Soundtrax
Agency: Colenso BBDO, Auckland
Date: 2008-09-02
Sound studio, Soundtrax asked Colenso BBDO to remind people what they do in this trade campaign.

Clouds
Client: Smart Car
Product: Smart Car
Agency: Colenso BBDO, Auckland
Date: 2008-08-08
Colenso BBDO Auckland wants to position smart car as eco friendly, but not in a conventional way. Create a new genre for car advertising.

Traffic light
Client: Smart Car
Product: Smart Car
Agency: Colenso BBDO, Auckland
Date: 2008-08-06
Colenso BBDO Auckland wants to position smart car as eco friendly, but not in a conventional way. Create a new genre for car advertising.

Camels
Client: Smart Car
Product: Smart Car
Agency: Colenso BBDO, Auckland
Date: 2008-08-06
Colenso BBDO Auckland wants to position smart car as eco friendly, but not in a conventional way. Create a new genre for car advertising.

Stork
Client: Smart Car
Product: Smart Car
Agency: Colenso BBDO, Auckland
Date: 2008-08-06
Colenso BBDO Auckland wants to position smart car as eco friendly, but not in a conventional way. Create a new genre for car advertising.

Soap
Client: TVNZ
Product: Prison Break
Agency: Colenso BBDO, Auckland
Date: 2008-05-26
Playing off a common way to duplicate keys in prison, Colenso BBDO Auckland embedded a key imprint and the show’s details into bars of soap. They were then placed in public bathrooms all around New Zealand, with the details side facing...

Mars Rocks
Client: Mars
Product: Mars Rocks
Agency: Colenso BBDO, Auckland
Date: 2008-04-17
One day New Zealanders woke to find rocks all over their city, courtesy of a new campaign via Colenso BBDO, Auckland. The rocks were placed in unusual places to launch the brand new Mars Rocks chocolate bar, a regular Mars with the unexp...

Fascination Billboard
Client: Mercedes-Benz
Product: Mercedes Benz
Agency: Colenso BBDO, Auckland
Date: 2008-04-16
What is it that makes some things infinitely more fascinating than others? To launch their new campaign, Mercedes-Benz, via Colenso BBDO Auckland, posed this question on a long-copy billboard.

Have you been?
Client: Global Plus (BNZ)
Product: GlobalPlus
Agency: Colenso BBDO, Auckland
Date: 2008-04-07
So, you've seen the world have you? A new spot for Global Plus via agency Colenso BBDO, Auckland.

Voices
Client: Monaco
Product: Casio CTK 810 Keyboard
Agency: Colenso BBDO, Auckland
Date: 2008-04-07
Colenso BBDO Auckland are out make the keyboard cool.

King Kong
Client: TVNZ
Product: King Kong
Agency: Colenso BBDO, Auckland
Date: 2008-04-01
To promote the film King Kong airing on New Zealand television for the first time, this poster was stuck to the outside of buildings looking in. One day these students were enjoying the view from their university’s top story cafeteria,...

Hat
Client: Fisher and Paykel
Product: Fisher and Paykel - Elba
Agency: Colenso BBDO, Auckland
Date: 2008-03-31
Elba is a range of appliances made by Fisher and Paykel. They’re all simple machines, with no flash bits or complicated functions. They just do what they should, which is Cook stuff, clean stuff, and keep stuff cold. So to launch the b...

Homecoming
Client: Fisher and Paykel
Product: Fisher and Paykel - Elba
Agency: Colenso BBDO, Auckland
Date: 2008-03-31
Elba is a range of appliances made by Fisher and Paykel. They’re all simple machines, with no flash bits or complicated functions. They just do what they should, which is Cook stuff, clean stuff, and keep stuff cold. So to launch the b...

Shower
Client: Fisher and Paykel
Product: Fisher and Paykel - Elba
Agency: Colenso BBDO, Auckland
Date: 2008-03-31
Elba is a range of appliances made by Fisher and Paykel. They’re all simple machines, with no flash bits or complicated functions. They just do what they should, which is Cook stuff, clean stuff, and keep stuff cold. So to launch the b...

Help Just Happens
Client: IAG
Product: State Insurance
Agency: Colenso BBDO, Auckland
Date: 2008-03-03
In this Colenso BBDO Auckland spot State Insurance shows us how good life is when help just happens.

Sweetener
Client: Huckleberry Farms
Product: Huckleberry Farms
Agency: Colenso BBDO, Auckland
Date: 2008-02-20
To inform New Zealanders that only good stuff gets into the food and products sold at Huckleberry Farms & wholefood outlets.

Feel The Force
Client: Frucor
Product: Fresh Up Energy
Agency: Colenso BBDO, Auckland
Date: 2008-02-18
Colenso BBDO Auckland was tasked with launching Fresh Up's new Energy product. A drink that has the refreshment of the Original Fresh Up but has added energy.

Energy Anthem
Client: Frucor
Product: Fresh Up Energy
Agency: Colenso BBDO, Auckland
Date: 2008-02-18
Colenso BBDO, Auckland has launched New Fresh Up Energy, which include this radio spot.

Listen To You Heart
Client: The National Heart Foundation
Product: Charity
Agency: Colenso BBDO, Auckland
Date: 2007-09-26
This new series of spots for the NZ National Heat Foundation, via Colenso BBDO, Auckland, is sure to convince people to think about their heart. If your heart could talk, what would it say?

Listen To You Heart
Client: The National Heart Foundation
Product: Charity
Agency: Colenso BBDO, Auckland
Date: 2007-09-26
This new series of spots for the NZ National Heat Foundation, via Colenso BBDO, Auckland, is sure to convince people to think about their heart. If your heart could talk, what would it say?

Listen To You Heart
Client: The National Heart Foundation
Product: Charity
Agency: Colenso BBDO, Auckland
Date: 2007-09-26
This new series of spots for the NZ National Heat Foundation, via Colenso BBDO, Auckland, is sure to convince people to think about their heart. If your heart could talk, what would it say?

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