Print ad: Revive Kombucha: Expand Your Tongue’s Mind

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Top 6: February 13th 2019

Insert is printed on (LSD-less) LSD blotter paper, 7.5" x 7.5" and perforated into 900 tabs, just like the old days. It runs in the San Francisco regional issues of Rolling Stone magazine and is the brand's advertising launch in that market, along with related wildposting, seen especially in the Haight-Ashbury district. Revive prides itself on its "unique" Kombucha flavors. Agency: TDA, Boulder

For those interested, the blotter paper inserts are printed in rural Oregon by Zane Kesey, son of "One Flew Over the Cuckoo's Nest" author (also "Electric Kool-Aid Acid Test" hero and Grateful Dead sound engineer) Ken Kesey. The ink is vegetable-based, and the sheets are edible, though probably not very tasty. If they get you high, it's a flashback or the placebo effect.