Sparebank1: Magic Light

Did you know that the Japanese people have a secret recipe for how to create beautiful, intelligent and successful babies? SpareBank, the bank for the people of Northern Norway, finally shares this secret. The film, from agency Creuna and production company Motion Blur, takes us on a fantastic journey that shows that the future is bright for the people who have been conceived under the Northern Lights.

When it’s possible for the Japanese tourists to create such magical children when visiting the northern region of Norway, just think the possibilities for the local people living with the magic light just outside their bedroom throughout the winter.