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Running Bare: This One's For Me
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In the lead up to International Women's Day, active-wear brand Running Bare has released 'This One's For Me', a bold campaign from Playtime director, Suzanne Kim. Running Bare's campaign focuses on real life gymnast, Emma Nedov, during a training session. It's a story that connects with women in a meaningful way to express the importance of physical mindfulness and self-belief. Utilising light to create shape and texture, the film accentuates the body in motion and explores female strength and endurance told through an approach that balances both a commercial and experimental lens.
Editor: Grace Eyre Related |
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