Hooha: Hooha

To raise awareness for Women in Technology, Huge, the global experience agency, unveiled the world's first smart tampon dispenser. 'Hooha' was concepted and created by Huge and will launch in The Female Quotient’s FQ Lounge, Home of Equality @ SXSW on International Women's Day, Friday March 8th, 2019 in Austin, TX. The new product, Hooha, is meant to replace the antiquated tampon dispensers across the globe. But Hooha is more than an IoT device - it's a challenge to a male-dominated tech industry to start to innovate for all.