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Moonpig: Let Her Know
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Real people talk about how much their mums mean to them in a new campaign created by Quiet Storm for Moonpig, the flowers, gifting and personalised greeting cards service. In a series of television and radio ads, people open up their hearts to share genuine, touching messages for their own mums – reminding us in the process that we don’t always tell them how important they are. At the same time, the ads let viewers and listeners know that they can get a free Moonpig for their mums this Mother's Day when they buy her flowers – so they can ‘let her know’ themselves.
Planner: Anna Coscia Related |
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