Le Creuset: BUDGIE

Le Creuset launched their stylish new Pet Collection and although it is called a 'pet' collection it is primarily for dogs, much to the excitemnet of dog owners everywhere. But not that exciting for other household pets! A simple social media campaign was used to highlight this wonderful dog-friendly new range by showcasing WhattsApp coversations between a dog and other pets. A goldfish with a classic short memory span, an over-excitable hamster and a disgruntled budgie all partake in these light-hearted pet conversations.