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Menulog, a leading global hybrid marketplace for online food ordering and delivery has unveiled its new creative platform, "Did Somebody Say Menulog" and is one of … read morethe first in the Just Eat Group to launch the global creative. "Did Somebody Say Menulog" seeks to capture the joy that Menulog in Australia and the Just Eat brand around the world, brings to any occasion. Developed by newly-appointed creative agency McCann, the creative is designed to give Just Eat Group a simple yet bold platform that resonates across multiple markets for use across channels over the long-term. Specifically, assets have been developed for TV, radio, out-of-home and social channels. Directed by Tom Kuntz through MJZ and shot on location in Poland, the TV advert features a couple/group of friends deciding whether to order a takeaway. As the suggestion is made, a cast of TV characters erupts in excitement and song, including Family Guy, sci-fi aliens, game show presenters and medieval warriors. A bespoke composition designed around the line, “Did Somebody Say Menulog”, the song will form the basis of a new global mnemonic, bringing to life the business’ vision of Serving the world’s greatest menu. Brilliantly.
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Credits
Other credits
President: Rob Doubal and Laurence Thomson
CSO: Theo Izzard-Brown
Planner: Ipeknaz Erel
Managing Director: Sheryl Marjoram
Business Lead: Tommy Smith
Account Manager: Joely Buxton-Smith
Project Director: Angela Hill
Chief Production Officer EMEA: Sergio Lopez
Production Director: Lee Storrer
Design lead: Lisa Carrana
Designer: Julian Kerr
Designer: Joe Hedges
Business Affairs Lead: Molly Strasser
Business Affairs: Joseph Sieff
Creative researchers: Holly Webster and Pam Oskam
Craft Music Supervisor: Chris Graves
VFX Animations: Kasia Nalewajka & Chris Ketchell
Music Production House: String & Tins
Composers: Toni Robinson/Adam Smyth
String & Tins Music Producer: Eimear Ní Ghuaire
Singers: Toni Robinson, Adetoun Anibi, James Thompson,
Spanish Singer: Susana Ruiz
Danish Singer: Elisabeth Valentine Kristiansen
Family Guy Licensing: Born Licensing on behalf of 20th Century Fox
Production Manager: Daniel Gay
Production Designer: Sophie Becher
Costume Designer: Mr Gammon
Editor: Russel Icke At Whitehouse Post
Whitehouse Editors: Will & Steven Waltham
Whitehouse Producer: Antonia Porter
The Mill, Producer: Gin Godden, Mia Saunders
Audio, 750MPH: Mary-Ann D’Cruz and Sam Robinson
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