Nutriboost: The School Pickup

Coca-Cola Australia has marked the launch of new milk drink Nutriboost with a new campaign via McCann Sydney. The integrated marketing campaign is led by a new TVC and spans digital media, POS, and in-store sampling and will run from now until 2020. As the newest brand in the dairy segment, Nutriboost offers both great taste and nutrition. It has been rated 5 Stars on the Health Star Rating system. Boosted with four key nutrients - calcium, protein, fibre and vitamin D - it offers a great nutritious alternative for Australians looking for a nourishing morning or afternoon snack.