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Uber: What Moves You, Moves Us
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Concepted and produced by the in-house Uber Creative team and directed by Johnny Green, Uber has launched 'What Moves You, Moves Us' as a celebration of Uber drivers' grit and determination. It focuses on the rideshare company's ongoing commitment to supporting their driver partners through updated in-app features. Starting with the simple idea, Uber's Creative team collaborated with Johnny to bring 'What Moves You, Moves Us' to life in a powerful, heartfelt and visceral style. The campaign will air in local markets across the U.S. Told from the perspective of Uber's driver partners, the films employ a natural, cinematic documentary style that captures the simple observations of drivers' real lives and their communities.
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