 |
Web Film
Jones Lang LeSalle: Stories of Ambition - Series Trailer
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
'Stories of Ambition' delves into the complex world of sports climbing, where athletes need to excel in three different climbing disciplines to succeed in the new Olympic combined format of speed, lead and boulder.Despite its increasing popularity, sports climbing — which is due to make its Olympic debut at Tokyo 2020 is still heavily underfunded at an elite level so global real estate firm, JLL wanted to support a group of ambitious young climbers across Asia Pacific to help them make it on the world stage.
The series follows six athletes from five different countries as they travel to Japan for an intensive training camp with Great Britain coach, Ian Dunn and use JLL technology to improve their performance. Supported by a global digital, print and outdoor media campaign, the series further cements JLL’s global positioning of Achieving Ambitions and leverages the growing popularity of sports climbing worldwide to connect with younger audiences.
Experiential Agency: MKTG Singapore |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
