 |
Tv
Land Rover: Rugby World Cup 2019
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
To celebrate Land Rover's worldwide partnership of the Rugby World Cup 2019 in Japan, Spark44 has created a global campaign to demonstrate that no brand understands the spirit of rugby like Land Rover. The campaign celebrates rugby at a youth grass roots level and is set in countries that are competing in the tournament. It shows how rugby has a place for everyone, whatever shape, size, ability, colour or gender. The values rugby instils in these young players, are values they take with them in life. In the 60-second TVC, we cut between different team talks around the world as coaches prepare the young players for the game. This is filmed and edited to feel like one big, global rugby game, creating a feeling of inclusivity and unity.
GLOBAL BUSINESS DIRECTOR: Kate Waugh Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
