Top 6: October 23rd 2019
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Vélosophy: RE:CYCLETop 6: October 23rd 2019
What goes around, comes around, that is why at Velosophy we produce our bikes using recycled aluminium. What too often is looked at as waste, we give new life as a bike. It's a beautiful way to sustain our earth’s resources and just one of the ways we put life in motion. Introducing the RE:CYCLE edition of the Velosophy bicycle – is that's a perfect marriage of sustainability and design. An instant design icon of circular economy. Recycling upcycled.
Agency: Stendahls The bike, RE:CYCLE, is a joint venture between Vélosophy and Nespresso, and will be available only a limited quantity at the cost of approximately $1,450 at the Vélosophy website. The RE:CYCLE has all the finishing touches you would expect from a Vélosophy – and then some surprise additions. The striking purple frame is inspired by Arpeggio (our favourite Nespresso coffee flavour) while the bell is modelled from the iconic shape of the capsule. The steam-bent oak carrier basket includes two cup holders, so you can take your coffee to-go. This is the ultimate ride for any coffee enthusiast. The RE:CYCLE bike makes a classic bicycle shape contemporary, whilst answering today’s challenges. It’s sourced responsibly and sustainably-made. The RE:CYCLE bike is a striking example of the circular economy at work.
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