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Virgin Australia’s Velocity Frequent Flyer: World Affairs: Pay gap


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Working with world-renowned illustrator Noma Bar, Velocity created a series of eye-catching OOH which links World current affairs to frequent flyer behaviour. Striking parallels between their Points and Brexit sees Boris Johnson getting kicked in the face. Donald Trump is pathetically wedged between two chopsticks to reflect Asia’s dominance over America (in holidays). And a man’s head is kicked off after the pay gap in Points swings in favour of women.
Credits Other credits

Velocity Frequent Flyer

Chief Marketing Officer – Dean Chadwick

Head of Customer Marketing – Steve Baird

Innovation Lead – Ella Gowland

Modelling and Insight Specialist -Tracey Lam



CHE Proximity

Chief Media Officer – Ben Sheppard

Head of Media – Daniel Bradley

Media Product Executive – Cam Toohey

Investment Manager – Elizabeth Lonsdale

Client Partner – Katie Dally



Production Company – Dutch Uncle Agency

Founder - Helen Cowley

Senior Agent - Joel Minter

Illustrator - Noma Bar



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