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Latitude Financial Services: Let's


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The campaign is based on a great media insight that our audience is dreaming in their Instagram feed. The films have been created to appear as if on Instagram - paying homage to where their audience finds inspiration and showing how Latitude are a catalyst for turning dreams into reality.
Multiple spots and executions will be targeted online to individuals based on their behaviour. All the data and tech detail is hidden behind some great craft and storytelling.
Agency: CHE Proximity
Credits Other credits

CHE Proximity

Director – Brand: David Warren



Media planning and buying: CHE Proximity



Client: Latitude Financial Services

General Manager of Marketing: Caroline Ruddick

Head of Loans Marketing: Matthew Wickham

Relationship Marketing Manager: Mark Jones

Marketing Manager: Rachel Clarke



Snr VFX Producer: Amy Jarman

Colourist: Greg ‘Elvis’ Constantaras

Senior Flame Artist: Brad Smith

Lead Compositor: Bertrand Polivka

Compositors: Giselle Hunter, Tim Hannah, Fiona Lu

3D: Chris Norris, Philip Wang, Tim Jarrick, Boris Forman

Music Publishing Anton @ Trailer Media

Music by Sonar Music

Music Producer: Leyla Varela

Music EP: Sophie Haydon

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