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Web Film
Dick's Sporting Goods: The New Kid - The Making of
A new Nike Air Max 270 React has arrived at DICK’S Sporting Goods. But its first overnight turns out to be anything but a silent night. When the sun goes down, the fun heats up. And our store comes alive as “The New Kid” embarks on an epic journey of discovery and play, meeting new friends along the way. It’s all fun and games in this night at the store, until morning shows up and tries to crash the party.
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