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Ashlar Industrial Corporation: Banner Ad 4


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Orocan is the No. 1 plastics manufacturer in the Philippines.
As in other countries, the word "plastic" also means "fake."
But Orocan is not. Orocan is durable. Orocan is strong. Orocan is real plastic.
That's why Orocan can't help telling the truth...even about itself.

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As part of an integrated campaign, the brand created programatic online banner and search ads true to its persona--using real, self-deprecating talk.
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