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Top 6: December 11th 2019
Since its launch in 2018, 1850 Coffee's loyal fans have been praising its bold and balanced flavor, saying it's so delicious "you don't even need to add milk." Creatively, that translated into a wonderfully outrageous story arc: the best brew on the Black Market, coffee quality so high, so pure, it's questionable if a coffee this good is even legal.
Agency: Publicis, New York
In the showcase two-minute film, and the :60 broadcast spot, Quality That’s Criminal, 1850 Coffee is humorously treated as illegal contraband. We witness men in ascots hiding steamy hot mugs in their blazer pockets, stockbrokers pouring it from carafes on street corners and Hollywood “it” stars getting cuffed for possession. The creative is an overtly absurd cop dramedy that’ll make you want to get your hands on your own steamy hot mug of 1850 Coffee.
Credits
Other credits
Production Company: Biscuit Filmworks
Partner / Managing Director: Shawn Lacy
Executive Producer: Holly Vega
UPM: Jay Veal
Head of Production:Mercedes Allen-Sarria, Rachel Glaub
Director of Photography: Larkin Seiple
Production Designer: Alexis Ross
Editorial Company: MackCut Editorial
Editor: Ian Mackenzie
Assistant Editor: Cooper McLane
Executive Producer: Gina Pagano
Composer: Christoffer Berg
Audio Post-Production Company: Super Exploder
Senior Sound Designer/Mixer: Jody Nazzaro
VFX Company: The Mill UK
Producer: Tom Manton
Executive Creative Director: Jonathan "Wes" Westley
Colorist: Seamus O’Kane
2D Lead: Brad Wood
2D artist: Peter Atack