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SWVL: Everyday AbsurdityThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
SWVL cuts through the mayhem of a bustling city centre in a new campaign titled 'Everyday Absurdity' from JWT Cairo. If you've ever walked down Egypt's crowded streets, you'll find nothing logical about the traffic or congestion. Understanding how Egypt's streets operate and the pain points for Egyptian commuters, SWVL utilised technology to deliver a smart transportation solution that is not only human but, logical.
Deputy MD: Hassan El Sada |
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