Olay: Make Space For Women

Australia's #1 facial skincare brand, Olay, is back at the Super Bowl with an ambitious new ad, created by North American advertising agency, Badger & Winters, which continues the brand's commitment to inspire women to face anything and help close the gender parity gap. Olay’s Super Bowl ad features comedian, Lilly Singh and actress, Busy Philipps who take a trip into space with retired astronaut Nicole Stott. Their space mission is overseen by Mission Controller Taraji P. Henson and shared over the air waves by Katie Couric. The ad puts the crew of women on a quest to #MakeSpaceForWomen. Olay’s Super Bowl commercial pays homage to the women of STEM who are blazing the trail for future generations. Eric Rose, Associate Brand Director of Olay North America says, “We recognise that many industries have yet to reach gender parity, which is why we’re using our Super Bowl ad to feature fearless women who have been trailblazers in their own industries, as a way to inspire people everywhere to get involved and support Operation #MakeSpaceForWomen. Olay believes that when we make space for women, we make space for everyone.”