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Bvlgari: Never Too Much
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MPC has teamed up with Anomaly to provide VFX and colour on 'MAI TROPPO' (Never Too Much), the stunning new spot for Bvlgari. Crafted in close collaboration with Chernobyl's director, Johan Renck, the powerful ad features Zendaya, Naomi Scott and Lily Aldridge sharing the same fierce, brave and unapologetic approach to life as they steal the spotlight through vibrant and intense images. Captured in the streets of Rome - the brand's native city, the ad is described as 'an ode to joy, happiness and the exuberant Roman way of life'.
Agency: Anomaly, Amsterdam Adorned with the brands most iconic product lines: High Jewellery, Serpenti, B.Zero 1, Fiorever and Divas’ Dream; the three protagonists are captured in different scenographies from Piazza Navona’s Fiumi fountain, a masquerade ball, to scaring fellow diners and eating chocolate pudding in a restaurant kitchen.
Line production company: Full Moon Related |
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