HUG BEER BURGER: HUG Delivery - the HUG in at your home

In the last few days, when the COVID-19 pandemic spread across the world and subjected much of the world population to a state of social isolation and quarantine, HUG BEER BURGER had to remain closed during this period, fulfilling the health recommendations and working only with the Delivery service. There was then the need for a campaign to leverage sales in this modality, in order to guarantee the minimum revenue needed to maintain the entire team of employees and pay the fixed costs. The idea is that the entire universe of hamburgers, accompanied by their burgers and the like, can also be experienced at the customer's home through Delivery. Providing playful moments of joy and relaxation as if you were in the HUG itself. For the campaign, three basic pieces were created, composed of furniture, architecture and ambience that refer to the hamburger environment, "hero" characters, in addition to the acclaimed burgers and the like.