Tesco: Nan’s ‘Long Distance’ Easter Lamb

Tomorrow sees the launch of a brand new Tesco Food Love Stories spot, combining food and technology to tell the story of one family virtually coming together to learn how to cook Nan’s infamous Easter lamb. Tesco's Food Love Stories has always aimed to demonstrate the importance of food in our relationships and that has never been more important than now. The difference is that we now can’t physically get together to share the food we love with the people we love. BBH London wanted to reflect the creative ways they've seen people begin to share mealtimes together and encourage more people to get together with loved ones to share the food they love this Easter. The agency looked to this same technology to help shoot this ad, remotely filming, directing and reviewing. All turned around in four days.