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The Warehouse: Teddy
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The Warehouse, through DDB New Zealand has released a new campaign, Teddy. Teddy speaks to the highly popular New Zealand Bear Hunt phenomenon allowing Kiwis of all ages to spread joy and connectedness from their windowsill. This uplifting spot was initiated and shot by two filmmakers who challenged themselves to create a film from home. The inspiration for Teddy came from the simple joy displayed by children spotting teddy bears in neighbouring windows. The initiative film duo set out to see if they could shoot and edit a simple film, without leaving their home. By using their kids as talent, pre-loved teddy’s as props and their own house as the set, all shots were secured without leaving their bubble.
Annabel Rees – Group Business Director Related |
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