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SangSom: #StopDrinkForNation
It’s the first time in Thai history that government cancelled Songkran festival, the holiday national event Thai people waited for. This year, people have no holiday, stay home without water splash activity and all alcohol beverages purchases were also banned. SangSom, Thai Rum Brand, takes this opportunity to encourage people with desperate feeling to stop drinking and parties and stay safe at home with the campaign "Stop Drink For Nation". SangSom has been a part of Thai party for a long time. Therefore, the brand would like to stay side by side with Thai people by telling them "to survive" from social distancing life so that we can get back to our normal life ASAP.
Account Manager: Somruetai Sanchayakorn |
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