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Victoria's Big Build: Victoria's Big Build
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With major transport works underway to future-proof how Victorians live, a campaign was needed to communicate both the progress to date and the vision for tomorrow. And so, Victoria's Big Build was launched. An idea featuring massive pieces of infrastructure and 90 metre tall construction workers all coming together in a giant, synchronised undertaking.
Agency: VMLY&R, Melbourne
Executive Producer/ Head of Production: Martin Box
Cinematographer: Hugh Miller Related
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