 |
Top 6: June 3rd 2020
TAB continues to roll out its new campaign, ceated by M&C Saatchi, Sydney, supporting the 'Long May We Play' brand platform this week, asking Australia's sports fans to 'help … read moreplay find a way'. TAB is doing its bit to bring sport back to the people by encouraging fans to download the government's COVIDSafe contact tracing app to help fast-track the return of sport - to the fields, tracks and pubs. With the government flagging a direct correlation between the number of Australians with the app and the further easing of restrictions, TAB wants to remind sports fans that downloading the app is the quickest way to get back to the stuff we miss the most. The campaign kicked off a week ago in national press with a QR enabled footy pie that when scanned, led directly to the COVIDSafe landing page. The follow up TVC ‘Requiem for a pie’ laments that whilst the footy might be back, our rightful place in the stands is yet to be restored.
read less...Chris Cheeseman - Head of Art
Matthew Harrington - Craft Designer
Simon Kent - Creative Technologist
Nick Jacobs - Acting Head of Strategy
Jasmina Porter - Group Head
Will Woods - Senior Account Director
Joshua Johns - Senior Account Manager
Kurt Griffin - Account Manager
Dean Trendler - Project Director
Lill Schroeder - Senior Broadcast Producer
Greg Hyslop - Lead Print Producer
TAB
Luke Waldren - EGM Marketing, Customer & Product
Kent Madders - Head of Brand and Marketing
John Vellis - General Manager Media & Sponsorship
Jonathon Rhydderch - Senior Marketing Manager
David Marsh - Marketing Manager, Sport
PRODUCTION
Michael Ritchie - MD
Dan Lee @ ARC Edit - Editor
MEDIA - OMD Australia
|
Gold sponsors
The Best Ad Jobs
Retrieving latest jobs
Visit Campaign Brief for Australian creative
advertising news
|
 |
