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Goodyear Eagle F1: For RelationGRIP : Complain
Goodyear Thailand would like to present products through online communication. The communication should reflect the excellent driving performance of the F1 racetrack in the name of "Goodyear Eagle F1 Sport" which answers the young drivers who seek for the enjoyment of fast-driving, Ability to control the car and Excellent braking system, even among competing brands that lead the market.
Creative Solutions From the Demographic and Consumer Insight , they generally love to control everything by themselves including choosing their own vehicles and tires. However, there is only one thing that out off control, "their lover", so we create the communication in short film and preroll ads series conveying the message through product benefits.
PRODUCER : Jaturong Srinawa Related |
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