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Valentino: Voce Viva


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To support the launch of Valentino's new feminine perfume, L'Oreal Luxe called on agency BETC Etoile Rouge to create "Voce Viva," an integrated communication campaign revealed on read more
Credits Other credits

Garance Delaye - General Manager

Remy Averna - Global communication director

Hervé De Fougerolle - Global Marketing Director

FragrancesIris Andreo - Global Product Manager

Mickael Roux - Global Digital content Manager

Antoine Poujol - Global Digital content Manager

Meryl Martin - AccountDirector

Maxime Plante - Account Executive

Marion Mons - Strategic planner

Justine Valletoux - Conceptrice rédactrice

Justine Valletoux - Conceptrice rédactrice

Fabrice BrovelliCEO of General Pop – Vice President of BETC

Isabelle Mocq Orain - Head of Art Buying ofBETC

Arthur Sabatier - Creative Producer

Fabrice BrovelliCEO of General Pop –Vice President of BETC

Sidney Guillen - Head of music -GUM

Cyrielle Moustin - Moviepost-producer

VeronicaLachenal - Print post-producer

SOUNDTRACK - Sine from above–Lady Gaga

PHOTOGRAPHERMODEL KEY VISUAL - Inez & Vinoodh

PRODUCTION COMPANY - VLM Studio

PHOTOGRAPHERSTILL LIFE KEY VISUAL - Ulysse Frechelin

SOUND COMPANYGUM –Green United MusicMarion Torreilles

Sound producer -GUM

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