Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Arbeidstilsynet: Double Up


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
It can be hard to navigate the rules of employment in foreign country. And as Eastern European labor has become almost synonymous with low wages in Scandinavia over the past couple of decades, these workers are at great risk of being underpaid. To inform the foreign workers of their rights, the Norwegian Work Council (Arbeidstilsynet) has created a campaign to address the issue with humor. In a new film directed by Øyvind Holtmon and produced by Bacon with GK Nordic as agency, we see an array of workers doubling down on everything from coffee mugs to jeans to a car strapped on top of another.
Eye-catching with its ridiculous impracticalities and hilariously subtle reaction shots, the film drives home the point that workers could be entitled to double of what they are making at the moment. All they have to do is go to Knowyourrights.no, where it is possible to get information in both Norwegian, English, Bulgarian, Estonian, Lithuanian, Romanian and Russian.
Credits Other credits

Post Production Coordinator: Markus Tangre

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news