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Harry Rosen is Canada’s most iconic luxury fashion brand. Building upon its 66-year legacy of craftsmanship and family values, the company has recently launched a new brand platform
… read moreto reach the modern consumer, titled ‘SET THE TONE’. From an anthemic launch film featuring a new tone of voice to a digital-forward design system, Harry Rosen is inviting today’s consumer to dress with purpose and lead by example.
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Credits
Other credits
Designers: Jeff Watkins, Vince Rozas, Zoe Kim, Kevin Sato
Planning Team: Tim Hopkins, Sean Bell
Agency Producer: Christine Taranco
Clients: Trinh Tham, Sarah Berger, Maricar Dionisio
Media Agency: Carins Oneil
Media Team: Tim Hughes, Barbara Glover, Valentina Dybka, Marc-Andre Giasson
DOP: Christophe Collette
Producer: Katy Maravala
Executive Producers: Evan Landry, Nick Burry
Edit House: Outsider Editorial
Editor: Chris Murphy, Cam Anderson
Assistant Editor: Lia Han
Producer: Kayan Choi
Executive Producers: John Szebegyinski, Kristina Anzlinger
Post Production Company: Alter Ego
Colourist: Conor Fisher
Colour Assistant: Jonah Venneri
Flame Artist: Eric Perrella
VFX Assistant: Victoria Gaston
Producer: Pallavi Joshi-Firby
Music House: SNDWRX
Creative Director, Music Composition: Didier Tovel
Executive Producer: Ali Lawee
Engineers: Eric Hulme, Geoff Devine
Photographer: Kacper Larski
Illustrator: Steven Noble
Retoucher: Jim Tinios
Mac Artist: Greg Heptinstall, Jeannette Downes