Orbitz: Golf

After six months of being cooped up at home, the world was ready to dip their toes back into travel.Our campaign leaned into the tension we were all experiencing at the time. We were stuck at home in isolation where we had to do things we weren’t used to doing to pass the time, like playing mini golf in our living rooms, solving puzzles, baking sourdough bread and even cutting our own hair. At the same time, what really wanted to be doing was traveling.
The films invited people to participate in a social promo where they could turn all the things they had to do during quarantine, into a currency to put toward the travel they really wanted once it was safe to do so.