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Sony Interactive Entertainment debuts its latest spot devoted to PlayStation 5 in time for its November launch. This spot comes from Sony's creative agency, adam&eveDDB. There’s something inside all of us that compels us to explore. To reach beyond what we know, and to immerse ourselves in new sights, new sensations, new emotions. This launch film for PS5 will bring that powerful desire to life, and inspire every player to seek out new, gaming experiences that go beyond what they thought was possible. Using a combination of archive footage and live action re-enactments, 'PS5 Launch Play Has No Limits' ignites the feeling of discovery in gamers, by paying homage to explorers of the past who stood on the threshold of the unknown and pushed past their limits to achieve the extraordinary.
Credits
Other credits
Swindell, Anna-Louise Vass
Agency Assistant Producer: Charlotte Wickens, Clio McLeary
Production Assistant: Oliver Bradford
Senior Project Manager: Sam McGeorge
Planner/s: David Mortimer, Martin Beverley
Joint CEO: Mat Goff
Managing Partner: Sarah Coleman
Account Director/s: Mitch Lovich, Adam Patel
Account Manager/s: Misbah Husain, Madeleine Burrell
Account Executive/s: Jemima St Aubyn
Business Affairs: Dolores King
Legal: Annika Patel, Trine Odin, Candice Macleod
Content
Executive Content Director: Simon Adamson
Head of Content: Jessica Taylor
Social Director: Sophie Chaytor-Grubb
Senior Content Creative: Matthew Osborne, Phoebe Wright
Digital
Digital Display Lead: Marceline Le Gaufey
Assistant Integrated Producer: Richard Bailey, Vanessa Speedy
Interactive Creative: Hash Milhan
Senior Interactive Designer: Sam Butler
Designer: Rhys Martin, Anna Barros, Mauricio Brandt
Front End Developer: Ben Aldrich, Jack Christian
Quality Assurance: Mark Sadler
Design
Design Agency: King Henry
Partner: Ian King
Head of Design: Paul Knowles
Lead Designer: Scott Silvey
Studio Manager/s: Dan Sandalls, Rob Wallis
Creative Retoucher/s: Jon Webb, Charlie Townsend
Head of Artwork: Dave Callow
Artworker: Chris Holiday
Media
Media agency: MediaCom
Production
Production Manager: Maddy Perkins
Production Designer: Vova Radlinsky
Costume Stylists: BRATSK
Service Prod. Company: Radioaktive
Post Production
Post-Production company: The Mill
Executive Producer: Clare Melia
Production Assistant: Hannah Jarrold
Creative Director: Dan Williams
Shoot Supervisor: Dan Williams, Laurant Giaume
2D Lead Artist: Carl Norton
3D Lead Artist: Adam Droy, Finlay Crowther
2D Artist: Gianluca Di Marco, Jonathan Freeman, Rich Roberts
3D Artist: Todd Akita, Dave Barosin, Andrew Bartholomew
Finish Artist: David Wishart
Matte Painting: Richard Tilbury
Animation: Joe Besagni
Design (AFX): Matthew Campbell
Post-production company: MPC
Post Producer: Jaz Rongokea
Creative Director: Kamen Markov
Editor: Zoe Izzard
Flame Operator: Mark Stannard
Motion Designer: Ryan Hays
Editing
Edit House: Trim Editing
Editor: Tom Lindsay
Producer: Tatyana Alexandra
Audio
Audio post-production: Factory
Sound Design/Mix: Mark Hills, James Utting
Audio Producer: Lucy Spong
Assistant: Michael Haines
Gutenberg Global
Global Business Director: Sybille Chrissoveloni
Group Account Director: Marina Belik
Account Director: Theo Tsangarides, Nicoletta Corradi
Account Manager/s: Thibault Girard, Maria Mandalenaki, Tidza Krarup, Annie McMillan, Xochitl Cruz, Dominique Berti, Harm Kerkhof, Laura Edwards
Operations Manager: Brett Gurney
Translation Team: Sarah Mrowicki, Veronica Viudas Garcia, Beatrice Carlini, Maria Dilena
Managing Producer: Ludovica Melica
AV Producer/s: Alberto Boldini, Charlotte O’Reilly, Francisco Penedo, Laura Frischke, Caro Hamilton, Nicola
Shanks, Alexia Toffi, Eleonora Busia
Resource Manager: Alexandra Bulkowska
Managing Editor: Nuno Costa
AV Editor/s: Yasmine Lahouag, Can Yagan, Jason Fox, Joe Andrews, David Smith, Craig Smith, Hash Khan, Jamie
Wathen, Joe Hollingworth
AV QC: Gemma Hughes, Stuart Moore, Chloe Maudsley
Digital Production
Digital Production Agency: TSL
Managing Partner: Terry Pigott
Head of Technology: Yianni Poulakas
Head of Design: Lee Hollyer
Senior project manager: James Brown
Lead Developer: Nick Gwyer
Client
Senior Vice President, Head of Global Marketing: Eric Lempel
Vice President, Global Marketing: Mary Yee
Director, Global Brand Marketing: Adam Grant
Senior Manager, Global Brand Marketing: Jayne Murphy
Manager, Global Brand Marketing: Dianne Segovia
Brand Manager, Global Brand Marketing: Alejandro Villero, Mattia Maccario
