 |
Tv
Alaska Airlines: Safety Dance
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Alaska Airlines has launched a new, employee-driven campaign encouraging flyers to book, mask up and plan their 2021 travel. Created by independent agency Mekanism, the campaign kicked off with a "Safety Dance" video that debuted during Seattle’s football game this Sunday. The “actors” in the video are Alaska employees – following in the footsteps of a long history of airline employees featured frontand center in ad campaigns. While some folks have become disengaged with the glut of "COVID safety commercial soup" this Safety Dance is a modern remix of the original Men Without Hats “Safety Dance” circa 1983 and brings a lighthearted spin to the traditional safety video. The one-minute video was shot in Alaska’s Seattle hangar, features 11 employees, and was shot over 2 days. In the coming weeks Alaska and its 22,000 employees, the airline’s most trusted travel ambassadors, are stepping up to be part of the safe return to travel in 2021.
Partner/Chief Operating Officer: Mike Zlatoper Related
Alaska Airlines: Training Camp With Russell Wilson
WongDoody, USA |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
