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Tiger Beer knows what it means to confidently seize opportunities, which the Publicis Communications Team put on display in this new film titled ‘Yet Here I am.' Tiger reminds everyone to embrace a never-say-die attitude and turn adversity into opportunity. As Tiger turns 88 this year, the film tells the story of Tiger, a brand born in Asia, a place where neither hops nor barley would grow, at a time when people said it was impossible to brew a tropical lager that would refresh. But against all odds and challenges, Tiger proved to everyone ‘Yet Here I Am’.
Credits
Other credits
Chief Strategy Officer: Ed Booty
Group Planning Director: Ali Rezgui
Executive Vice President: Donatien Souriau
Group Account Director: Angelina Tan
Account Manager: Kinzah Iqbal
Founder: Khoo Peng Tein
Production Designer: Kai Pallop(Thai), Leslie Ewe(M’sia and S’pore)
AUDIO POST: Songzu Singapore
Executive Producer: Donny Pereira
MUSIC: Song Zu Singapore
Original Composition Comp0ser: Ramesh Sathiah / Nathan Cavaleri
Label: Song Zu
Publisher: Song Zu Publishing
Sound Designer Engineer: Damian Waddell
POST PRODUCTION: Kraftw5rkz
Executive Producer: Bernard Tay
VFX Supervisior: Aik
Editorials: Yong & Timothy Tan
Online Flame Designer: Leong Beng Wee
Online Support: Liew Yew Herng
Colorist: Corey Spykerman
PRINT PRODUCTION
PRODUCTION COMPANY: katapolt photographic management & production
Executive Producer: Adrian Appel
Producer: Aarin MacKay
Photographer: Ljubodrag Andric
Illustrations: Lightfarm Studios
Senior Print Producer: Joanna Lee
POST PRODUCTION: Prodigious
Digital Imaging Artist: Ricky Haryadi / Nurdeane Sjamsudin
Client
Sean O’Donnell - Global Brand Director, Tiger®
Maud Meijboom - van Wel Brand Development & Communications Director
Melissa Teoh - Global Marketing Manager, Communications & Digital
Willem van den Wijngaart - Global Marketing Manager, Market & Channel
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