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Tiger Beer: Yet Here I Am
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Tiger Beer knows what it means to confidently seize opportunities, which the Publicis Communications Team put on display in this new film titled ‘Yet Here I am.' Tiger reminds everyone to embrace a never-say-die attitude and turn adversity into opportunity. As Tiger turns 88 this year, the film tells the story of Tiger, a brand born in Asia, a place where neither hops nor barley would grow, at a time when people said it was impossible to brew a tropical lager that would refresh. But against all odds and challenges, Tiger proved to everyone ‘Yet Here I Am’.
Chief Strategy Officer: Ed Booty Related |
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