Minnesota Timberwolves: Raised By Wolves

Fierce, fast-paced, undeniably energetic. The Minnesota Timberwolves unveil a brand new campaign, "Raised By Wolves," to lead off their 2020-21 season. From Minnesota-based creative and media agency of record, Fallon, the brand anthem showcases the team's talent, backed by Big Sean's "Wolves" featuring Post Malone, with voicework from Minnesotan-born rapper Dessa. Exemplifying the team’s tight-knit communityand the organization’s philosophy of collaboration, Timberwolves executives, coaches and players, including D’Angelo Russell, advised on the creative to capture and reflectthe pack’s collective strengthand drive. With fast cuts between their natural namesake howling loud and proud, to the team dominating on the court, the launch anthem ties together the hunt and the hustle that the team brings to thehardwood, including All-Stars Karl-Anthony TownsandD’Angelo Russell andthe 2020 No. 1 Draft Pick, AnthonyEdwards.