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Outdoor
Molson Canadian: Rep Our Home
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In time for Wednesday's puck drop and marking the start of the newly named North Division, Molson Canadian launches a new ad campaign shining light on the quintessentially Canadian 'complexities' faced by hockey fans coast-to-coast. The new campaign comes to life through three new hockey-led TV spots, two for Molson Canadian (airing nationally, outside of Quebec) and one for Molson Export in English and French (airing in Quebec). The Molson Canadian spots, titled “It’s Complicated”, reveal the quirky realities of being a hockey fan in Canada – while it can be complicated, choosing a Canadian beer isn’t. Molson Canadian is an Official Beer of the NHL, and the Official Beer of the Toronto Maple Leafs, Ottawa Senators and Edmonton Oilers.
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