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Mother Shanghai launches its first campaign for mobile gaming powerhouse, Supercell. The campaign aims to showcase Supercell's Brawl Stars as a family team battle for all ages to … read moreplay when returning home this Lunar New Year. The campaign centres on a series of cinematic narrative films, telling the story of a boy on a mission to uncover a mysterious player’s identity, the most formidable Brawler with an eclectic playing style. With a suspect list piling up, the protagonist is no closer to finding the elusive player, as he realises anybody could be the brawler he’s searching for. To bring this story to life, Mother Shanghai partnered with acclaimed Chinese director and screenwriter Diao Yinan. Well-known for his storytelling and ability to create suspense, Yinan worked with his original crew from Black Coal, Thin Ice (Winner of the Golden Bear for Best Film at the 64th Berlin International Film Festival) and The Wild Goose Lake (2019 Palme d’Or selection at Cannes Film Festival). The result is a thriller complete with suspense and dread to tease the action. It combines anticipation, multiple character features, a trademark of Yinan’s style, keeping viewers at the edge of their seats whilst communicating that anyone can be in on the battle. All the while, the film leaves viewers wondering who the mysterious player’s identity might be. There is no clear-cut answer, and that’s precisely the point, Supercell’s Brawl Stars is a team battle mobile game that anyone at any level can participate in, and, most importantly, enjoy.
read less...Screenwriter: Mother Shanghai
Assistant Director: Zhong Beier
Set Designer: Liu Qiang
Music Composer: B6
SFX: Li Danfeng
Visual Effects: Pixomondo
Typographer: HeFan
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