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WorkSafe: Meerkat-ing Hard
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"You can sense it. You can stop it." is a platform developed to encourage New Zealand’s workers to listen to their senses (their inner-meerkats) and, when they think something could go wrong, to step in and stop it. In this latest campaign, we tackle the issue of seatbelts in the workplace. While New Zealanders are getting better at wearing them on the road, the same isn’t true when they leave the road. Whether it’s a farm, a warehouse, or a construction site, a seatbelt can be a lifesaver when operating a work vehicle. But, they’re just not being used because they’re seen as an annoyance, or are simply being overlooked and ignored. Harder to ignore though, are our workmates. Especially when they’re “meerkat-ing hard”.
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