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For centuries, March 17th has given people a reason to come together to celebrate St Patrick’s Day. Unfortunately, this isn’t possible for many people around the world this year. But for the many New Zealanders who are able to spend this St Patrick’s Day together on-premises around the country, Guinness has created a street poster campaign via Special Group New Zealand, that encourages them to do so responsibly. When the QR code poster is scanned, people are directed to the Ministry of Health Covid-19 page that contains vital information around how we can all do our bit to sustain the covid-free world we’ve earned for ourselves.
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