Entain: Ladbroke it

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• Category Entertainment & leisure
• Client Ladbrokes
• Agency Thinkerbell
• Production FINCH
• Country Australia
• Uploaded 19 March, 2021

• 
  Director
  Christopher Riggert
• 
  Chief Creative Officer
  Jim Ingram
• 
  Creative Director
  Sesh Moodley
• 
  Art Director
  Chris McMullen
• 
  Exec Agency Producer
  Grant Anderson
• 
  Agency Producer
  Paul Leaning

Creative Agency: Thinkerbell

Sesh Moodley – Head Tinker

Lauren Shelley – Head Thinker

Chris McMullen – Lead Tinker

Gerry Cyron – Brand Thinker

Katie Dally – General Manager

Jim Ingram – Chief Creative Tinker

Jacq Henderson – Thinker

Paul Leaning – Lead Production Tinker

Grant Anderson – Head of Production

Natalie Duncan – Head Thinker Earned

Taylor York – Lead Thinker Earned



Director: Christopher Riggert

Production Company: FINCH

Producer: Catherine Anderson

Executive Producer: Corey Esse



Edit: Stewart Reeves, The Editors

Post Production: Blackbird VFX / Atticus / Cutting Edge

Sound design: Ballad

Sound Mix: Squeak E. Clean / Cutting Edge

Photographer: Toby Burrows

Stills Production: The Kitchen Creative

Retouching: Limehouse



Client: Ladbrokes

James Burnett Group Chief Marketing Officer

David Rebetzke General Manager Marketing

Louise Gallagher Communications and Production Manager

Sarah Green Campaign Manager



Brand strategy: Element insight and strategy

Ewen Pettit – Founder and Head of Strategy