The new spot for the UK’s biggest property portal Rightmove, entitled 'The Renter', brings to life the exciting possibilities that renting offers you. Remote working has made us all … read morerethink the kind of lives we want to live, and geographically where we want to be. Renting is sometimes seen as the less preferable choice, when in fact there are many renters who enjoy the freedom it provides. The Renter tells a tale of a woman who lives exactly as she chooses (pickles and all) thanks to freedoms and flexibilities renting gives her - "she settles in, stays out, and can snap up the dream job in Wensleydale." From living by the seaside, to being in the city, then moving to the countryside, the renter can try on different lives for size in order to "find what's right for right now." Written by Creatives Jo and Kiran, Fold7 worked with Stink Director Owen Trevor, to create a film with an energy and vibrancy that reflects the freedom and dynamism of renting.
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