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Top 6: December 21st 2005
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Autotrader's Anti-Drink campaign: Don't Drink and Drive

Top 6: December 21st 2005
The executions masquerade as regular ads but on closer inspection show the horrific consequences of drink driving and the copy succinctly explains the events. They serve as a stark reminder of the dangers of combining drink and drive as we near the festive period.
Credits Other credits

Photographer: Adam Hinton

Planner: Jono Black

Account Handler: Antony Hill

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