Somos Defensores: From 24 to Inmortal

Every 24 hours, a social leader is killed while protecting natural resources, animal or human rights, even life itself. And just it occurs in social media and news reports, their stories and causes also disappear within 24 hours. #From24ToImmortal is the first digital human chain for the protection of our social leaders’ lives. Using the same media as a platform, we are immortalizing their stories and causes by amplifying them through Instagram stories that are still being reposted by thousands of people, helping us to convert this 24 hour format into one that lasts for days, weeks and months.