TV ad: Mini: Minimalism

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Serviceplan Germany collaborated with Serviceplan Middle East on a campaign for MINI which involved turning the wings of the iconic MINI logo into iconic design elements that … read more

Category Automotive
Client Mini
Agency Serviceplan Germany / Serviceplan Middle East
Country Germany
Uploaded 15 June, 2021

Credits

Chief Creative Officer
Alex Schill
Senior Art Director
Tudor Cucu
Creative Director
Daniel Steller
Senior Art Director
Kunal Gagwani
Creative Director/ art director
Pavel Bondarenko
Copywriter
Philip Ziegler

Other credits

Client (Marketing): AGMC – BMW Group Importer

Marketing Director, Digital Strategy & CX Marketing: Jochen Becht

Marketing Executive: Adnan Dalvi

Serviceplan Dubai:

Managing Director: Natalie Shardan

Senior Art Director: Kunal Gagwani

Account Manager: Gonca Gorgulu

Serviceplan Campaign Hamburg:

Managing Partner:Leif Johannsen

Managing Partner: Patrick Matthiensen

Managing Partner: Lars Holling

Creative Director Art: Pavel Bondarenko

Creative Director Text: Daniel Steller

Account Director: Ann-Kathrin Frohloff

Serviceplan Group:

Global Chief Creative Officer: Alexander Schill

Global Head of Art: Michael Wilk

Senior Art Director: Tudor Cucu

Copywriter: Philip Ziegler

Editing company/ motion design: Linus Brandes

Sound design/ music company: Denis Elmaci

Mini: Minimalism

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Mini: Minimalism

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