Unilever / Lynx / Closer / Simple: Martina

PRETTYBIRD filmmaker Jess Kohl has directed a new series of short films commissioned by Unilever to celebrate the stories of real-life members of the LGBTQI+ community in the UK. Launching today, ‘United we stand’ explores the rich tapestry of the LGBTQI+ narrative and sees Unilever team up with Superdrug to support a helpline providing a safe space for the community to discuss concerns such as gender identity and mental health. Unilever continues its work to champion a more equitable and inclusive society, launching its United We Stand Campaign in the UK, to stand as an ally with and for the LGBTQ+ community nationwide. For the fourth consecutive year, Unilever is teaming up with Superdrug to continue supporting Switchboard LGBTQ+ helpline to provide a safe space for the community to discuss anything, including sexuality, gender identity, sexual health and emotional well-being, via the phone, by email and through Instant Messaging. This year’s partnership will specifically provide resources to help improve Switchboard LGBTQ+’s education and training programmes for its 200+ volunteers. Working with award-winning filmmaker, Jess Kohl and Unilever brands Lynx, Simple, Vaseline and Close up, a series of short films have been created celebrating the stories queer British life; exploring alongside gender and sexuality, race, age and geography. ‘United We Stand’ explores the rich tapestry of the LGBTQ+ narrative that exists and continue to evolve in British queer life. They also show how far we have come and how much further we need to go. The stories give an insight into the lives of individuals or couples from the LGBTQI+ community in the UK, and are linked to a different Unilever brand; AAMIR AND AMIR – CLOSE-UP; AJ & KAI – LYNX; MARTINA – VASELINE; and MILLIE – SIMPLE.