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CYNC: Birthday


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GE Lighting, a Savant company’s rebranded smart home line CYNC, formerly C by GE, releases three very strategic, yet highly comical digital videos that play off the brand’s legacy read more
Credits Other credits

Agency

Marketing Director: Rochelle Hartigan

CYNC App Product Manager: Danielle Shrider

Brand Public Relations: Mary Ann Milo

Brand Consultant: Katharine Ricci

Managing Director: Tara Levine

Consumer Insights & Strategy: Rachel Eden

Head of Innovation: Jayson Fittipaldi

Production

Line Producer: Mark Krumper

Production Designer: JT Camp

Post Production

Post Production / VFX / Edit / Color: Afterparty VFX

Post Producer: Joe Durkin

Editor: JP Cadaveira

Colorist: Anastasia Cipolla

Motion Graphics Designer: Shruti Ashok

VFX: Brendan Fitzgerald

Assistant Editor: Kogan Lee

Music + Sound: Squeak E. Clean Studios

Senior Sound Designer + Mixer: Stuart St. Vincent Welch

Senior Post Producer: Angelina Phengphong

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